HIPAY: interview with Paola Trecarichi

Hipay is a global payment provider. Thanks to its solutions, e-commerce and retailers can give their users the possibility to pay using their preferred payment method and local currency. There are two solutions linked to the main platform Hipay Enterprise: the Business Intelligence and the HiPay Sentinel. The first allows marketing teams to do an in-depth analysis of payment data. The second one is the anti-fraud tool, native of the Hipay Enterprise payment platform and very useful for managing risky transactions.

“With Hipay – explains Senior Head of Italy Paola Trecarichi – those who are part of the world of e-commerce, and want to open up to the international market instead of making integrations and contracts with many payment providers, can use our payment gateway that allows offering local solutions with one single integration and one single contract.

HiPay closed 2018 with +30% of managed transactions. “We have had more than 1,200 new merchants and 116 Key accounts. Our currents merchants have also grown by 19% in terms of volume compared to the previous year,” says Trecarichi, pointing out that the world of e-commerce is moving towards innovation and digital payment methods both of which are growing in Italy and Europe.

HiPay is a French company, its headquarters is in Paris and has 220 employees. The technical part is in Nantes. There are also many commercial offices in Europe, especially in Portugal, Belgium and Italy where there is a team of 7 people. HiPay is a European platform but the solutions are worldwide because they help European merchants to sell on the international market thanks to the payment methods it has integrated. China is also included since HiPay has recently integrated the payment methods of that country such as China UnionPay, WeChat and Alipay.

In the summer, HiPay joined the Fintech District, because it considers it “a gateway to the Italian market (and) one of the opportunities Italy offers”. It sees in the community “the possibility of exchanging knowledge and skills. “We think we can give our contribution and also learn from the companies that are part of this ecosystem. In Italy the fintech world is in its early stages and HiPay is part of this beginning”.

The next important event in which HiPay will take part in is Salone dei Pagamenti. “We also attended it last year, together with Fintech District – recalls Trecarichi – and we will show our technological innovations, hope to meet other people in the sector and understand what will be the future trends and what market demands”.

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Author: Tudor Sava

9 Settembre 2019